This trade mark licence template allows a trade mark owner to licence their trade mark to another party to use for a defined purpose.
The trade mark licence agreement template is a legally binding agreement that gives the party receiving the licence use of the trade mark in exchange for a one-off payment or royalties. This trade mark licence agreement template outlines the terms under which the trademark can be used, such as the geographical location, the length of the license, and the kinds of products or services for which the trademark can be used. The owner of the trademark retains the right to control and maintain the quality of the goods or services offered under the licensed trademark.
What are the key benefits of Docue's trade mark licence agreement template?
Effectively licence the trade mark: Using this trade mark licence template will ensure the trade mark owner effectively gives permission to the licensee to use the trade mark on the terms set out in the licence.
Control over the use of the trade mark: Licensing trade mark to a licensee gives the owner control over how the trade mark are used, which helps to ensure that the work is used in ways that align with the owner of the trade mark's goals and values.
Monetise your trade mark: By licensing the trade mark, the trade mark owner is opening the door to income-generating opportunities and the potential to earn revenue from its use.
Expansion of brand reach: A trade mark owner can expand the reach of their brand into new markets and industries by licensing their trade mark, increasing their exposure and reputation.
Protect both parties: A trade mark licence contains legal terms that aim to protect both parties. It aims to protect the intellectual property by establishing clear guidelines and terms for their use. This trade mark licence template also includes pro-licensor or pro-licensee terms which, depending on the party that you select you are, will give you the option to include terms that are more favourable for you as the trade mark licensor or licensee.
For more information about trade mark and other types of intellectual property, check out this blog.
Licensing or assignment?
When using this trade mark licence agreement template, the relevant parties will need to agree the scope of the licence and the intended purpose that the licensee can use the trade mark for. Please note, the licensor (the owner of the trade mark) in this agreement retains full ownership. If you intend to assign the trade mark (i.e. transfer the trade mark from one owner to a new owner), then our assignment of trade mark (deed) would be a more suitable template to use.
Other types of IP licence template
This trade mark licence agreement template should only be used if the parties will only be licensing trade mark. If you're looking for a template to licence copyright, then take a look at our copyright licence template. Alternatively, if you will be licensing multiple types of intellectual property, check out our IP licence template.
What are the key terms that a trade mark licence should include?
Key terms: This trade mark licence agreement template includes the following key provisions:
- Key details relating to the trade mark (e.g. the term, scope, branding guidelines (if applicable);
- Grant of rights;
- Warranties;
- Price and payment;
- Indemnity;
- Termination; and
- Law and jurisdiction.
This trade mark licence template provides for the licence of trade mark under English law.
When should this trade mark licence template not be used?
If you intend to transfer ownership of the trade mark rather than granting permission for its use, i.e. assigning the rights from the current trade mark owner to a new owner, this template will not be appropriate. Where you intend to transfer the ownership of the trade mark, a template for the assignment of a trade mark would be suitable. Our templates for the assignment of various types of intellectual property can be found below:
- for an assignment of trade marks, use our trade mark assignment deed;
- for an assignment of copyright, use our copyright assignment deed;
- for an assignment of a patent, use our patent assignment deed; or
- if you will be assigning multiple types of IP, use our IP assignment deed.
Why use Docue?
Easy to use: Docue’s platform allows you to access and customise a lawyer-made trade mark licence agreement template at the click of a button. With Docue’s ultra-modern contract drafting technology, you can complete the document and send it for signature in minutes.
Favourable terms: This trade mark licence agreement template includes model clauses that are pro-licensee or pro-licensor depending on which party you are to the contract. It also includes guidance prepared by our lawyers that supports you through the drafting process.
Secure: After the trade mark licence is signed, you can store the contract in Docue’s storage vault to ensure you always have quick and easy access to your contracts in one place.
Affordable fees: Our pricing is clear and cost-effective, we don’t believe in hidden costs buried in the fine print.
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